based in: paris, france founded by: arnaud barboteau, 2018 products: sneakers
o.t.a - on the asphalt - this brands' name is deeply intertwined with the product. rubber tires, that usually run over asphalt are recycled and repurposed into shoe soles for o.t.a sneakers. not only is this a really sustainable idea but it also looks super cool. because the very recognizable tire pattern is adapted in its' original form onto the shoe. not only the soles are recycled but the rest of the sneaker is too. the outside of the shoe is crafted with recycled leather while the inside fabric is made with repurposed ocean plastic. recycling has never been so chic