meet the brand: DEDICATED

based in: stockholm, sweden
founded by: johan graffner, 2006
products: clothing

DEDICATED is a swedish streetwear brand founded by johan graffner in 2006, with a mission to make a positive impact on the fashion industry. the brand prioritizes sustainability by using eco-friendly materials such as organic cotton, recycled polyester, and TENCEL™ Lyocell. DEDICATED works with ethical suppliers who adhere to fair labor practices, ensuring safe working conditions and fair wages. offering a diverse collection for both men and women, the brand creates unique apparel, including t-shirts, sweaters, jackets, pants, and accessories, often in collaboration with global artists and designers.

DEDICATED stands for

sustainable - creative  - responsable