meet the brand: alohas
based in: barcelona, spain
founded by: alejandro porras martorell, 2015
products: footwear and clothing
the brand alohas was founded in 2015 with the idea to put a twist on the classic espadrilles. since being founded, alohas has added a multitude of different shoes - from delicate strappy heels to warm winter boots. this way you can wear alohas year round. alohas made it their goal to combine trendy silhouettes with sustainability. this is achieved by using innovative plant based leather and by implementing a pre-order business model, meaning only products that will actually be bought are produced- the products are designed in barcelona and handcrafted sustainably and ethically in alicante by artisans. alohas is committed to producing their items locally, in order to ensure fair labour conditions and quality standards that align with the values of the company.
alohas stands for
on-demand - local production - fashion forward